The successful promotion of an Instagram account opens up many opportunities. The number of subscribers is an important indicator of popularity that affects the level of trust and loyalty. At the initial stages of promotion, you can create an impression of popularity instantly and buy Instagram followers. In the case of low reach, the subscribers’ scale in your profile plays a secondary part. In this article, we will analyze how to increase reach within the effective Instagram content format, Stories.
Principles of ranking Stories on Instagram
Reach is the number of people who have watched your stories, a good indicator of involvement is 10-15%. If people are actively watching, reviewing, reacting, the Instagram algorithms will promote such content. The main philosophy of Stories lies in duration, they live 24 hours. This is very fast content in which clip thinking is present.
In Stories, emotional contact with the audience, trust, and loyalty is important.
It is necessary to build such a system to create the maximum number of interactions. Instagram loves when people return to previous Stories. And the contrary, when your Stories are swiped to the left, Instagram realizes that they are not interesting to the audience.
Try to share Stories regularly throughout the day. You do not need to upload 10 stories, you should dose the content, it must be consistent.
There should be maximum interactivity. Increase the involvement in polls, questions, tests. The
more people respond to your stories, the more Instagram understands that you are doing useful content and the more people will view it.
The quality of the content in the Stories
The reach depends on how interesting your content is to people and how effectively you stimulate involvement using different tools. Instagram prioritizes useful content because it makes money from advertisements. On the one hand, you help Instagram keep a person on the platform, on the other hand, the social network becomes more loyal and gives more reach. Emphasize the quality of the visual image. The aesthetics in the shot depends on the light and the right position. It is necessary to make sure that the key subject in the frame is bright and at a good angle. Moreover, keep an eye on the quality of the background. Since 70% of people watch Stories with sound, consider the sound quality. Use serial content. People love consistency and this is a good tool to get people to watch more. Write texts on Stories, it will better influence the level of perception.
On Instagram, attention is very scattered. You need to make the person not get tired of your video. We can change the different angles within a few seconds. The more dynamic your Story is, the more effective it will be to retain attention.
For successful promotion, not only audience growth is important, but also its involvement.
Therefore, use the tools of external traffic to the maximum and buy real Instagram subscribers, set up advertising, promote with bloggers. Work on the quality of your content and stimulate interaction with the audience for good involvement.