Digital waysfinding technology is revolutionizing the way hospitals navigate, offering many benefits to patients, guests, and staff.
Based on recent data (researched by the AIScreen team), over 80 percent of hospitals in the United States have implemented some type of digital wayfinding system, which shows its broad acceptance and efficacy.
In this post, you’ll be informed about the remarkable benefits of digital wayfinding to hospitals, including increased efficiency, better quality of care for patients, and more efficient procedures.
Look for Visual Aids
Remember to follow visual instructions or augmented reality directions if you have them. They can help you see your path when you are moving.
Please do not ignore these tools. They can benefit your understanding and warrant that you never lose a chance to turn.
Combining Tech with traditional
Make use of your mobile to connect with your digital kiosk. Numerous digital wayfinding platforms offer mobility, sending directions straight to your phone.
Make sure to recharge your mobile before heading out. Letting it die in the middle of your journey could result in you being stuck without directions.
Use GPS Navigation Apps
Google Maps, Waze, and additional GPS navigation applications prepare actual-time updates to traffic, alternative routes, and estimates of time of arrival. Make sure to use them to determine the most efficient route to your destination.
Learn Landmarks
Learn about the key landmarks on your way. Understanding landmarks can help you find your way even if your GPS signal isn’t solid or unavailable.
Offline Maps
Download offline maps of the regions you’ll travel through. This will allow you to navigate even without a connection.
Customization and Personalization
Digital wayfinding provides unique opportunities to personalize a customer’s journey that might not otherwise be feasible.
One disadvantage of static advertising is that all customers receive the same information. The likelihood is that they will be informed about popular hot spots and others that might be of interest to everyone. However, suppose you customize the experience of your customers and the information they get from your company – for example, by providing personalized recommendations such as a restaurant. In that case, it will attract more attention and boost the satisfaction of your customers.
With indoor positioning technology that uses digital wayfinding technology, you can collect accurate information regarding your visitors’ complete journey. This enables you to create specific recommendations for visitors according to their past visits, search payoff, frequent visits, and other areas.
Technical Factors
Incorporating various modern technological navigation systems within hospitals could benefit communication in various ways. These are the most popular ways in which they are utilized:
Digital information kiosks:
Interactive kiosks located in crucial locations like hospital entrances, lobbies, and patient rooms give up-to-date details on the hours for visiting and appointments, the length of time you may have to wait, and directions to the various locations within the hospital. Additionally, digital signage can benefit health care beyond technical aspects.
Better your screens, better your business
In contrast to static directories, digital permits companies to gather data on how users behave based on their searches and clicks. It allows businesses to evaluate, review, and analyze the efficiency of their online directory.
Areas with a lot of pedestrian traffic could benefit from knowing which stores and services are being searched most often. This can assist in creating strategies for making shops accessible and easy to find. Data from analytics could also help firms understand what material performs and what doesn’t.
Users’ data could benefit companies like malls, museums, and airports by expanding and increasing their services. It is possible to use search volume to identify which shops or new services will be more appealing to potential customers.
Summing up
Digital wayfinders prepare companies with invaluable information analytics and insight. These data include information about the most popular routes, the busiest periods, and frequently visited locations. For instance, at an outlet mall, this system will monitor footfall to determine the areas that are most frequented and allow firms to design strategically placed promotions or improve store layouts to boost sales and visibility.
Furthermore, tracking user behavior within digital wayfinding systems lets companies know how users engage with their system; for museums, monitoring visitors’ preferences for exhibition visits could help provide insight into their interests. This data can assist curators in curating new exhibits that are in sync with the most popular subjects and improve visitors’ experience.